About Us

Advanced Labelling Systems Ltd have been building industrial label application machinery & producing printed self-adhesive labels at our Oxfordshire base since 1997.

What do we do?

Here at Advanced Labelling Systems Ltd (ALS) we build industrial labelling machines and manufacture printed self-adhesive labels at our Oxfordshire base, in the beautiful market town of Thame, where we have our own machine assembly workshop and label printing & converting facilities.


Our past

ALS was set up by Noel Donaldson back in 1997 from the UK operation of Avery Dennison. It ran as family business for 25 years in the hands of his son, Phil and his team, when in 2023 we sold a majority stake to Possehl Group to help us grow the business, where we continue to operate under the same principles of employing good people, nurturing young talent and providing our customers with a quality product backed up by excellent service.


Customer support

Using our own Technical Sales Engineers and Field Service Engineers who are spread regionally across the UK and with an ever expanding network of support partners in the Possehl Identification Solutions (PID) Group across Europe and the rest of the World, we are well positioned to support our customers.


We are good listeners

We believe that if we take the time to listen to our customers and properly understand their needs, we can use our years of experience and “know-how” to solve their problems. We employ motivated people with the ability to make it happen, so we end up supplying the right labelling machine for the job and the right labels for the product. Items that will not only meet but exceed customers’ expectations, come within budget and delivered on time.


Our customers

When you become an ALS customer, you are in good company. Our customers are of all sizes, from big and small, across all types of industries, including; food, beverage, pharmaceutical, medical device, cosmetic, personal care, agrochemical, tobacco, e-liquid, FMCG, logistics, security and more.

We often joke that if you need to place self-adhesive labels on your products, then we’ve probably already built a machine to apply them!

Apart from our custom systems, ALS has one of the widest, most complete range of standard labellers on the market, which are all well-proven in industrial manufacturing and warehousing environments.


Our future

Always looking forward, there are also challenges to face but we handle these by encouraging and supporting our people to be pro-active, think creatively and act responsibly, so that they build on their existing skills and develop new abilities. This helps the business to run more efficiently and remain profitable.  Now with the financial support of Possehl Group to help achieve sustainable growth, as an ALS customer, you can be assured we will continue to provide you with a great service in the years ahead.